知識中心

Take a look through the sixth edition of The Occupier Edge, authored by Cushman & Wakefield’s very own future thinking experts. In this everchanging environment, you must stay on your toes – that’s exactly what we are doing. At Cushman & Wakefield, we put our clients and our people at the center of what’s next.

In addition to blockchain and co-working, this edition of The Occupier Edge also touches upon how PropTech is disrupting the real estate industry, the multi-faceted approach of placemaking, and why GenZ is the future. We also feature how robotics are being used to improve user experience and efficiency of facilities.

如今，經營房地產投資組合面臨許多挑戰。利率開始上升，融資競爭異常激烈，物業估值不斷攀升，而投資者的預期收益卻在下降。然而，2018 年 Preqin 全球房地產報告的研究結果有助於我們理解這些問題背後的大背景。自全球金融危機以來，房地產資產類別蓬勃發展，並為絕大多數尋求在另類資產中實現收益多元化的投資者帶來了豐厚的回報。.

2017 had been a whirlwind year as milestones kept coming in the commercial real estate (CRE) industry.

The Asia Pacific economy performed better than we expected, mostly thanks to improved global demand driving stellar export and manufacturing performance. We have had a variety of mini-shocks, some geo-political largely arising from tensions in the Korean peninsula while others being domestic such as the introduction of the Goods and Services Tax (GST) in India that caused sentiments to fall temporarily in the region’s third largest economy. Nonetheless, our property markets have shrugged off these noises. Occupier demand accelerated in many markets, with office absorption levels across the region posting their highest levels in 2017. Investment volumes also set a new watermark last year, with activity on a sector basis peaking across all asset classes with the exception of retail, where volume is on par with 2013. Further, blockbuster transactions refused to dry up especially in Hong Kong, which saw the largest ever land and office transactions recorded globally. In Japan, the most notable transaction occurred in Yokohama, just outside of Tokyo, indicating that investors are creatively looking outwards to search for opportunities.

In 2018, the region will continue to benefit from the global recovery in terms of increased demand and agenda of reforms. Against this strong backdrop, central banks will begin normalizing monetary policy, with the Bank of Korea already lifting interest rates for the first time since 2011. However, the low inflation environment means a gradual approach. We expect that same strength to hold in the property markets, with office occupancy and rent growth anticipated to remain at healthy levels even as new supply peaks in 2018. Investment activity should be no different, with transaction volumes expected to edge higher in 2018. We explain below our reasons for optimism.

GPR/APREA AsiaPac Performance Snapshot 可追蹤 12 個亞太國家/地區和 8 個產業的上市房地產證券 (包括房地產投資信託基金) 在多個時間範圍內的動態。.

• 2018年1月，上市房地產的總回報率最高。
• 過去五年中，股票、上市房地產和房地產投資信託基金（REITs）表現最強勁。.
• 從十年期來看，房地產投資信託基金 (REITs) 的表現優於其他資產類別，其次是股票。.

隨著私募股權公司積極尋求新的投資機會以拓展投資組合和業務，它們也深切意識到擴張和投資者要求給自身組織帶來的壓力。鑑於財務營運在私募股權公司中的重要性，財務長 (CFO) 通常扮演關鍵角色，負責確保公司透過保持高度的營運韌性和效率來維持競爭優勢。 CFO 的主要職責包括技術轉型、人才管理以及尋求外包安排，使公司能夠實現高效且可擴展的業務拓展。.