{"id":40560,"date":"2026-04-23T11:35:08","date_gmt":"2026-04-23T03:35:08","guid":{"rendered":"https:\/\/www.aprea.asia\/?p=40560"},"modified":"2026-04-23T11:35:08","modified_gmt":"2026-04-23T03:35:08","slug":"aprea-welcomes-a-new-member-prime-litmus-investment-management-ltd-plim","status":"publish","type":"post","link":"https:\/\/www.aprea.asia\/ja\/aprea-welcomes-a-new-member-prime-litmus-investment-management-ltd-plim\/","title":{"rendered":"APREA welcomes a new member: Prime Litmus Investment Management Ltd. (PLIM)"},"content":{"rendered":"<p>About Prime Litmus Investment Management Ltd. (PLIM)<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PLIM was incorporated during the month of March 2025 to primarily to carry out business of Investment Management for Alternate Investment Funds (AIF). It is a Joint Venture between Prime Research &amp; Advisory Ltd. (<strong>PRAL<\/strong>) and Litmus Global Services LLP (<strong>LGS<\/strong>) based out of Mumbai, India.<\/li>\n\n\n\n<li>PRAL is a 100% subsidiary of Prime Securities Ltd., a listed, SEBI Registered Category 1 Merchant Banker. Its area of operations includes corporate advisory services, especially in fundraising and Strategic Initiatives.<\/li>\n\n\n\n<li>LGS is a boutique Investment Banker with advisory expertise in special situations, ranging from rapid growth to complex financial distress. The firm provides bespoke solutions in Capital Raising, M&amp;A, and Restructuring.\u00a0<\/li>\n\n\n\n<li>PLIM has recently received approval from SEBI for PRIME LITMUS REAL ESTATE AIF, a Category II AIF and is launching its first scheme PRIME LITMUS REAL ESTATE OPPORTUNITIES FUND. The Fund will invest in the real estate sector with focus on Residential, Industrial, Commercial, and special situation projects in India.<\/li>\n<\/ul>\n\n\n\n<p><strong>Key Management Team of the Fund<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>\u30e9\u30d5\u30eb\u30fb\u30e9\u30a4<\/strong><\/td><td>30 years in RE Investment and M&amp;A; 19 years of direct investment experience with deep developer relationships across India.<\/td><\/tr><tr><td><strong>Akshay Gupta<\/strong><\/td><td>25+ years in Banking and AMCs; former CEO who built two asset management businesses from the ground up, including a major RE fund.<\/td><\/tr><tr><td><strong>Apoorv Kumar<\/strong><\/td><td>Founder of Litmus Global; former Head of Investment Banking at a global CRE firm with a track record of over <strong>USD 3 Billion<\/strong> in advised transactions.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/primesec.com\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img decoding=\"async\" width=\"312\" height=\"70\" src=\"https:\/\/www.aprea.asia\/wp-content\/uploads\/2026\/04\/Prime-Litmus-Logo.jpg\" alt=\"Prime Litmus Logo\" class=\"wp-image-40559\" srcset=\"https:\/\/www.aprea.asia\/wp-content\/uploads\/2026\/04\/Prime-Litmus-Logo.jpg 312w, https:\/\/www.aprea.asia\/wp-content\/uploads\/2026\/04\/Prime-Litmus-Logo-300x67.jpg 300w, https:\/\/www.aprea.asia\/wp-content\/uploads\/2026\/04\/Prime-Litmus-Logo-18x4.jpg 18w\" sizes=\"(max-width: 312px) 100vw, 312px\" \/><\/a><\/figure>","protected":false},"excerpt":{"rendered":"<p>About Prime Litmus Investment Management Ltd. (PLIM) Key Management Team of the Fund Rahul Rai 30 years in RE Investment and M&amp;A; 19 years of direct investment experience with deep developer relationships across India. Akshay Gupta 25+ years in Banking and AMCs; former CEO who built two asset management businesses from the ground up, including a major RE fund. Apoorv Kumar Founder of Litmus Global; former Head of Investment Banking at a global CRE firm with a track record of over USD 3 Billion in advised transactions.<\/p>","protected":false},"author":4380,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-40560","post","type-post","status-publish","format-standard","hentry","category-media-centre"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>APREA welcomes a new member: Prime Litmus Investment Management Ltd. 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Apoorv Kumar Founder of Litmus Global; former Head of Investment Banking at a global CRE firm with a track record of over USD 3 Billion in advised transactions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.aprea.asia\/ja\/aprea-welcomes-a-new-member-prime-litmus-investment-management-ltd-plim\/\" \/>\n<meta property=\"og:site_name\" content=\"Asia Pacific Real Assets Association\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-23T03:35:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.aprea.asia\/wp-content\/uploads\/2026\/04\/Prime-Litmus-Logo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"312\" \/>\n\t<meta property=\"og:image:height\" content=\"70\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark Jonathan Aliwanag\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Jonathan Aliwanag\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.aprea.asia\/aprea-welcomes-a-new-member-prime-litmus-investment-management-ltd-plim\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.aprea.asia\/aprea-welcomes-a-new-member-prime-litmus-investment-management-ltd-plim\/\"},\"author\":{\"name\":\"Mark Jonathan Aliwanag\",\"@id\":\"https:\/\/www.aprea.asia\/#\/schema\/person\/ec1d47e8b6c9cba40b40e8c0412a86f5\"},\"headline\":\"APREA welcomes a new member: Prime Litmus Investment Management Ltd. 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